How much does a pound of duck neck cost? Analysis of popular topics and price trends in the entire network in the past 10 days
Recently, "duck neck price" has become one of the hot topics on social platforms. Especially with the arrival of the peak season for snack food consumption, consumers are particularly concerned about the price fluctuations of braised products such as duck neck. This article will combine the hot content of the entire network for the past 10 days to present you with structured duck neck price data and related topic analysis.
1. Comparison of the retail prices of duck necks in major cities across the country (latest data in 2023)
| City | brand | Bulk price (yuan/500g) | Vacuum packaging price (yuan/500g) | Price fluctuations |
|---|---|---|---|---|
| Beijing | Zhou Hei Ya | 68-75 | 82-90 | ↑5% |
| Shanghai | Extremely scented | 62-70 | 75-85 | Stay flat |
| Guangzhou | Huang Shanghuang | 58-65 | 70-78 | ↓3% |
| Chengdu | Local Brand | 45-55 | 60-68 | ↑8% |
2. Analysis of hot topics
1.Raw materials costs rise: Recently, the wholesale price of duck meat has increased by 12% year-on-year, which directly led to the price adjustment of terminal products. The related topic #Is the Duck Neck Freedom disappearing# has read 120 million yuan.
2.Pre-made dishes controversy: A certain internet celebrity review found that some brands used prefabricated duck necks, which triggered discussions on #瓣vs prefabricated duck necks#, and the topic was popular for 7 days.
3.New consumption trends: Data shows that spicy flavor sales account for 43%, with pepper flavor (28%) and sweet spicy flavor (19%) ranked second and third. #What kind of duck neck do you pick# has become a hot search on Weibo.
3. In-depth analysis of the factors affecting prices
| Factors | Specific performance | The degree of impact |
|---|---|---|
| Raw materials | White-feathered duck slaughter price rises | ★★★★☆ |
| logistics | Cold chain transportation costs increase | ★★★☆☆ |
| season | Demand for watching the World Cup rises | ★★☆☆☆ |
| brand | Discrepancies of franchise store management fees | ★★★★★ |
4. Consumption suggestions and future forecasts
1.Time to buy: Many brands will launch 20% off discounts after 18:00, and night shift workers can pay attention to the discounts during the period.
2.Money-saving tips: Meituan data shows that buying 3 people on orders saves an average of 23%, and the coupons in the Douyin live broadcast room have the highest cost-effectiveness.
3.Price trend: Industry experts predict that a new round of 5-8% increase may usher in before the Spring Festival, and consumers are advised to stock up appropriately.
The current duck neck market shows three major trends: "high-end, diversified and healthy", with the growth rate of short-term insurance products without additives reaching 35%. While consumers are paying attention to prices, they are also paying more and more attention to the transparency of ingredients lists and food safety qualifications.
Note: The data in this article was collected from November 1st to 10th to mainstream e-commerce platforms, social media and offline supermarket surveys. There may be regional differences in price data, for reference only.
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