What brand of casual men's shoes is good? Popular Brands and Buying Guide in 2023
As the casual trend continues to gain popularity, men's demand for casual shoes that are both comfortable and fashionable is growing. This article will combine the hot topics and consumption data of the entire Internet in the past 10 days to analyze the most popular casual men's shoe brands and provide structured purchasing suggestions for you.
1. Top 5 most searched brands of casual men’s shoes in 2023

| Ranking | brand | Hot search index | Core advantages |
|---|---|---|---|
| 1 | Skechers | 985,000 | Memory foam insole/wide last design |
| 2 | Nike (Nike Air Force 1) | 872,000 | Classic sneakers/trend joint branding |
| 3 | Adidas Originals | 768,000 | Shell head design/environmentally friendly material |
| 4 | New Balance | 654,000 | Retro running shoes/arch support |
| 5 | FILA | 539,000 | Dad shoes/height-increasing design |
2. The five purchasing factors that consumers are most concerned about
| elements | Attention ratio | Represent the brand |
|---|---|---|
| comfort | 42% | Skechers, Clarks |
| Cost-effectiveness | 28% | Hui Li, Li Ning |
| Fashion | 18% | Gucci, Balenciaga |
| Durability | 8% | Timberland, CAT |
| Functional | 4% | Allbirds (breathable), On (cushioning) |
3. Recommended styles for different scenarios
1. Daily commuting:It is recommended to choose sports and leisure shoes with lightweight design, such as Skechers GOwalk series or New Balance 574. The weight of a single shoe is generally controlled within 250g.
2. Weekend trip:It is recommended to choose non-slip and wear-resistant styles. Adidas Terrex series or Nike ACG line products have recently launched many waterproof versions.
3. Business casual:Cole Haan's Grand series and ECCO's BIOM series perfectly combine formal elements with sports technology.
4. Price range comparison (unit: RMB)
| price range | Represent the brand | best seller | average life span |
|---|---|---|---|
| Below 300 yuan | Back/Leap | classic canvas shoes | 8-12 months |
| 300-800 yuan | Li Ning/Anta | Technology series | 1-1.5 years |
| 800-1500 yuan | Nike/ADI | Air Max/Ultraboost | 2-3 years |
| More than 1500 yuan | Common Projects | white shoes | More than 3 years |
5. Precautions when purchasing
1.Try on time:It is recommended that you try on shoes in the afternoon when your feet are slightly swollen to ensure that the size is appropriate. Recent hot searches show that 37% of returns and exchanges are due to size issues.
2.Material selection:Discussion data from the entire Internet shows that mesh materials (breathability >8L/cm²/s) have become the first choice in spring and summer, while searches for nubuck leather materials have increased by 62% in autumn and winter.
3.Maintenance tips:Popular content shows that users who use professional shoe care tools extend the average service life of their shoes by 40%. Special reminder to avoid exposing leather materials to the sun.
Conclusion:When choosing casual men's shoes, it is recommended to give priority to foot support systems (such as Arch Fit technology) and cushioning properties (ENERGYFOAM midsoles, etc.). According to the latest sales data of e-commerce platforms, the return rate of styles with wide last designs is 28% lower than that of regular styles. Comfort is still the most important factor for consumers.
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